As a person who is visually stimulated, I’d prefer to see high quality and creative use of graphics in the material I read on a daily basis. Text can portray a very powerful message as well, with the appropriate use of typography. But I definitely believe the old adage “a picture is worth a thousand words”.
With that being said, I have to ask “are the right words being conveyed by the picture in question”? As a wife and mother, I know only too well the ability of human beings to interpret even a very direct comment into something totally different than what it was originally meant to convey. While images convey very real messages, they are an art form, and art speaks differently to everyone.
As a provider of graphic design services, I have found very few instances where an amazing image is not accompanied by some sort of text in order to convey the specific message the client or I want to convey to our audience.
Take the image I’ve included in this post, what message does it send to you? To me, it says the guy reading the business section of his newspaper is either stunned or surprised by what he’s reading. It’s a fun picture, with some aspects greatly exaggerated, but that makes it fun.
Design can convey emotion, action, color, and so many ideas. This is why I love what I do, I get to play with pictures, color and text and in a technical environment, the best of both worlds…ahhhhh!
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